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Re: New marketing

Posted: Tue Aug 20, 2019 10:42 am
by sealhall74
Logos are nice to look at. Solid programs leading to good jobs in the future are your meat and potatoes though. If we don't offer up a robotics degree, now might be the time.


Re: New marketing

Posted: Tue Aug 20, 2019 4:56 pm
by Tere North
sealhall74 wrote: Tue Aug 20, 2019 10:42 am Logos are nice to look at. Solid programs leading to good jobs in the future are your meat and potatoes though. If we don't offer up a robotics degree, now might be the time.
I absolutely agree. Why robotics engineering wasn't added when we have far more experience with that than electrical engineering is lost on me. Robotics are the future!

Re: New marketing

Posted: Tue Aug 20, 2019 6:35 pm
by Western_101
Maybe we should take a look at IIT's curriculum offerings? Not everybody is interested in going to school at an urban campus in a massive and dense Mega city.

Maybe Western could add some of what they offer?

Re: New marketing

Posted: Tue Aug 27, 2019 10:01 am
by ST_Lawson
New brand guidelines (including logo usage starting at page 17): http://www.wiu.edu/vpaps/marketing/doc ... elines.pdf
Something I'd like to point out...no bell tower logo :D

Also, for anyone who watched Dr. Abraham's presentation the week before classes started, you might have already seen this, but this video illustrates our new brand "identity".


Re: New marketing

Posted: Tue Aug 27, 2019 2:15 pm
by Neckfansince71
I like it! ;) jc

Re: New marketing

Posted: Tue Aug 27, 2019 6:51 pm
by Tere North
I have sense that our "core values" will be changing with a focus on these pillars. If those pillars represent the brand, they represent Western.

Re: New marketing

Posted: Fri Aug 30, 2019 10:31 am
by Tere North
Awesome to see the new block W logo appear on the website today, replacing the bell tower and the QC campus logos!

Re: New marketing

Posted: Fri Aug 30, 2019 11:28 am
by ST_Lawson
Tere North wrote: Fri Aug 30, 2019 10:31 am Awesome to see the new block W logo appear on the website today, replacing the bell tower and the QC campus logos!
It's going to take a little while to get everything changed across all the web stuff, but we're getting there. It's going to take a while on some of the more "permanent" things...like signage around campus will be updated when it needs replacing, for example.

Re: New marketing

Posted: Sat Aug 31, 2019 10:26 am
by sealhall74
Now if we can just get the folks in the Athletic dept to know the difference between Missouri Valley State and Mississippi Valley State. :lol:

Re: New marketing

Posted: Sat Aug 31, 2019 12:04 pm
by Tere North
sealhall74 wrote: Sat Aug 31, 2019 10:26 am Now if we can just get the folks in the Athletic dept to know the difference between Missouri Valley State and Mississippi Valley State. :lol:
:lol: There is a Mississippi Valley State University, but only a Missouri Valley College, although we do play football in the Missouri Valley Conference.

Could S vs C be a new dyslexia issue (MVS - the school, vs MVC - the conference). Or, it is like to me, anything east of Naperville and north of I88 is Chicago, much to the dislike of my suburbian friends :mrgreen: