Re: New marketing
Posted: Sat Aug 31, 2019 1:11 pm
Looks like usage of "WIU" is back in favor.
During the Tim Van Alstine era, "WIU" was verboten.
The Press Guide at that time instructed visiting media to refer to the university as "Western", "Western Illinois", or "Western Illinois University" only -- not "WIU".
When the Sports Editor of the Bloomington Pantagraph was in town to cover Illinois State's game, he pointed out the hypocrisy: The old Hanson Field scoreboard had "WIU" on it. And both end zones had "WIU" painted on the grass field.
The Sports Editor wrote a column in the Pantagraph that made Western the laughing-stock of central Illinois.
During the Tim Van Alstine era, "WIU" was verboten.
The Press Guide at that time instructed visiting media to refer to the university as "Western", "Western Illinois", or "Western Illinois University" only -- not "WIU".
When the Sports Editor of the Bloomington Pantagraph was in town to cover Illinois State's game, he pointed out the hypocrisy: The old Hanson Field scoreboard had "WIU" on it. And both end zones had "WIU" painted on the grass field.
The Sports Editor wrote a column in the Pantagraph that made Western the laughing-stock of central Illinois.