New marketing

General Campus News, Updates, Discussion
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sealhall74
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Logos are nice to look at. Solid programs leading to good jobs in the future are your meat and potatoes though. If we don't offer up a robotics degree, now might be the time.

Embrace the pace of the race.
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Tere North
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sealhall74 wrote: Tue Aug 20, 2019 10:42 am Logos are nice to look at. Solid programs leading to good jobs in the future are your meat and potatoes though. If we don't offer up a robotics degree, now might be the time.
I absolutely agree. Why robotics engineering wasn't added when we have far more experience with that than electrical engineering is lost on me. Robotics are the future!
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Western_101
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Maybe we should take a look at IIT's curriculum offerings? Not everybody is interested in going to school at an urban campus in a massive and dense Mega city.

Maybe Western could add some of what they offer?
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ST_Lawson
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New brand guidelines (including logo usage starting at page 17): http://www.wiu.edu/vpaps/marketing/doc ... elines.pdf
Something I'd like to point out...no bell tower logo :D

Also, for anyone who watched Dr. Abraham's presentation the week before classes started, you might have already seen this, but this video illustrates our new brand "identity".

Scott Lawson - Board Admin
Western Illinois University Alum/Fan/Employee
Member of the Marching Leathernecks - 1996-2000
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Neckfansince71
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I like it! ;) jc
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Tere North
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I have sense that our "core values" will be changing with a focus on these pillars. If those pillars represent the brand, they represent Western.
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Tere North
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Awesome to see the new block W logo appear on the website today, replacing the bell tower and the QC campus logos!
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ST_Lawson
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Tere North wrote: Fri Aug 30, 2019 10:31 am Awesome to see the new block W logo appear on the website today, replacing the bell tower and the QC campus logos!
It's going to take a little while to get everything changed across all the web stuff, but we're getting there. It's going to take a while on some of the more "permanent" things...like signage around campus will be updated when it needs replacing, for example.
Scott Lawson - Board Admin
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sealhall74
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Now if we can just get the folks in the Athletic dept to know the difference between Missouri Valley State and Mississippi Valley State. :lol:
Embrace the pace of the race.
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Tere North
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sealhall74 wrote: Sat Aug 31, 2019 10:26 am Now if we can just get the folks in the Athletic dept to know the difference between Missouri Valley State and Mississippi Valley State. :lol:
:lol: There is a Mississippi Valley State University, but only a Missouri Valley College, although we do play football in the Missouri Valley Conference.

Could S vs C be a new dyslexia issue (MVS - the school, vs MVC - the conference). Or, it is like to me, anything east of Naperville and north of I88 is Chicago, much to the dislike of my suburbian friends :mrgreen:
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